Essentials of Marketing Research

Textbook Title: Essentials of Marketing Research

Textbook Description:
This free online textbook introduces the reader to the principles and tools of marketing research, from designing either an exploratory research design or a conclusive research design, to sample sizes, questionnaire design to data analysis.

Author: Paurav Shukla
Subjects: Business & Management
Key words: Business, Management, Marketing
Download URL:
http://bookboon.com/us/textbooks/marketing/marketing-research-an-introduction

Only Registered Users Can Save eTextbooks to Their TextBookGo Account. Sign Up For Free!

Exploring Business

Textbook Title: Exploring Business Textbook Description: This free online textbook, Exploring Business, introduces students to business in an exciting way….

Principles of Accounting

Textbook Title: Principles of Accounting Textbook Description: This principles of accounting website provides a free comprehensive online textbook (The Principles…

Studies in Econometric Method

Textbook Title: Studies in Econometric Method Textbook Description: This free online etextbook provides an overview econometrics, the branch of economics…

Principles of Marketing

Textbook Title: Principles of Marketing Textbook Description: This free online textbook focuses on five dominant themes throughout the text: Service…